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›› TELA INTERVIEW - 2003
When it comes to commanding total respect in the rap game Rap-A-Lot recording artist Tela got all of his props the old fashion way. He earned them. Like a lot of genuine street soldiers Tela has paid his dues by honing his skills with some the South’s best and brightest rappers to date. And like most rappers he also had his share of heartaches and disappointments when it came to pursuing his art. But despite the setbacks with bad record deals with his first two labels; despite the fact that he is largely ignored by the mainstream hip hop press and despite his last two classic albums failed to reach gold or platinum status; Tela remains one of the South’s most revered artists. A major reason why Tela is able to command such reverence from his fans and peers is his ability to put out high quality material time after time. The following interview was conducted before he dropped his latest LP Double Dose.

Tela-GrilsInTheClub.JPG (2156 bytes)Down-South: What’s up Tela?

Tela: Nothing. What’s up with you?

Down-South: You got it. Okay now you grew up in South Memphis, which was a really rough part of town.

Tela: Yeah it was considered to be the rough part of Memphis, but it was like everyday normal living to me. In fact I didn’t know I was poor until I reached about ten. But by that time my mom had moved on up. But I didn’t know it was just fun.

PieceOfMind.jpg (3936 bytes)Down-South: Let’s talk a little bit about your career. You first came to the world’s attention through Suave Hose, which put out your first album Piece of my Mind. How did you hook up with them?

Tela: I got down with Ball and G. I knew ball and G from home. We were on a previous label together. They did their thing with Houston and put it down with Suave House. They gave the word to the CEO there and he brought me down to Houston and that was that. I was on the label from there.

Down-South: What was interesting about that first album and has been with all of your albums is how you use guitar licks in your productions.

NowOrNever.jpg (1824 bytes)Tela: Yeah. I’m a Jimmy Hendrix fan. I dig Jimmy to the fullest I like the Doors… all that 70s’ rock, I love. I’ve always been fascinated with it I guess it’s the loud guitar riffs and the energy behind it that drew me to that. And rock is [Black] music man. It not a white folks thang [it’s] a black folks thang. It’s really music. It’s a good form of music. I just take from that and other forms of music –soul, blues, jazz, even gospel –and add it to this thang called hip hop.

WorldAintEnough.jpg (1949 bytes)Down-South: Speaking of music I read in Rap Pages I believe that you have a musician in your family background, is that true?

Tela: My grandfather played bass for B.B. King for many years. My uncle played bass with Al Green and I had an Uncle-in-Law to play organ a lot with him on a lot of my recording.

Down-South: Plus you play the drums I heard?

Tela: Yeah, but I couldn’t sit in with no Stevie Wonder or nobody like that, but I can get some things across. I played percussion all through High school and junior high.

Down-South: Ok, I know you’ve been asked this a million times but why did you leave Suave House?

Tela: The business wasn’t right and the money wasn’t right. Ya got to get the money. And they wasn’t giving up no money so it was time to move man. I’m a definite believer in being loyal, but you should get that loyalty in return. I was being loyal to the label, the company and to my brothers in that company and they wasn’t being loyal to me. They didn’t appreciate what I brought to the table so it was time to leave.

Down-South: How did you hook up with Rap-a-Lot?

Tela: During the midst of it all I got a call from Lill J. He told me that he had heard about the situation and wanted to know if everything was alright. He reached out to me and we got together and chopped it up and I knew instantly that this was the place for me. I was assured that that our relationship would be on the basis of we appreciate you just as much as you appreciate us and so far it has been.

Down-South: One of the things that I like about you as an artist is that every time you put out an album you always try to grow musically. You’re not afraid to take a chance. Most artists are just content with doing the same thing over and over in order to sell records.

Tela: Each time I do a record I want to grow. If I do a million one time the next time I want to do two million. If I do two the next time I want to do three. Every time I wanna grow. I feel like if you’re not growing then you’re stagnant. And if you reached a point to where you sell like ten million records or more you know it ain’t too much you can do after that. Once I have accomplished that and am known for the work that I’ve done, then I’m done.

DoubleDose.jpg (3648 bytes)Down-South: Tell us about this new album Double Dose?

Tela: This is definitely my best work to date. At one point I felt that I had did my best work. I had felt like it couldn’t get no better than what I did. But, by sitting down and doing this record here, it has brought out some things that I didn’t know about. That’s why I feel that this is 100% the best work I’ve did so far.

I just set out to have fun on this album. I just got some beats a just rhymed on them like I used to do in 89.

Down-South: You’ve always been known for doing good street oriented music yet at the same time it’s overtly violent, why is that?

Tela: I had a chance to get in them streets and do thangs another way. And that life was definitely looking good to me because folks was getting known by putting that shit out there. I could’ve a piece of that, but I had a love for this music so I said that I was going to stay true to it. I stayed true to it and my journey has had its ups and downs and stuff like that, but it definitely paying off. But I wouldn’t change a thang.

by: Charlie Braxton © Down-South.com

 
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